About

20150821-_MG_4360

  • Send me a message: hello@waketimestories.com
  • Follow me on Twitter and Instagram: @kristamgarcia 

Krista likes waking up early in the morning to create stories. She has been writing and producing professionally since 2009, and her work has appeared on TV, print, radio, and online. She has been blogging since 2005.

She is part of the team that built BrandRap, Rappler.com’s award-winning content marketing unit. She has collaborated with numerous major brands in the Philippines to launch successful digital content campaigns. She is currently BrandRap’s section editor and content lead.

Her first “real” job was in TV production, where she learned to edit 30-second plugs and create monthly media strategies for ETC, a lifestyle channel under Solar Entertainment Corporation. In 2011, she went freelance and became a pioneer writer and segment producer for two lifestyle and fashion-themed shows, Etcetera and ETC HQ. During this stint she also wrote and produced content for various TV commercials, magazines, radio ads, and events.

She graduated with a degree in Communication Arts from the University of the Philippines Los Baños. Her thesis, an anthology of short fiction, included two stories that have been published locally.

She has completed coursework for graduate studies in Film at UP Diliman.

Portrait by Geloy Concepcion

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